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Diversity & Inclusion

In campaign’s waning days, both candidates seek to shore up support from Latino voters

“We’ve seen again and again that voters of color are second-tier in the minds of political strategists who favor persuading likely voters. There is not sound data on these voters, making them more costly in the eyes of political operatives,” said Sonja Diaz, the Executive Director of the UCLA Latino Policy and Politics Initiative. “It’s a failure of American electoral politics. And both parties are to blame.”